July 16, 2010

Adelaide: 5SSA

Adelaide’s first commercial FM radio station, 5SSA, launched in September 1980.  The station was originally branded Double SA-FM and broadcast on the frequency 107.5 MHz.

After a couple of years the station trimmed its on-air branding to SAFM – a moniker it continues to use to this day – and moved slightly up the dial to 107.1 MHz.  A translator station was established in the Adelaide Foothills district on 91.1 MHz – it has since moved to 90.3 MHz.


The logo above served the station in various forms through much of the ‘80s right through to the mid-2000s.

5SSA was the founding station in what has become the Austereo radio network.  The network first expanded outside of Adelaide later in the 1980s with the purchase of Melbourne’s 3FOX and Sydney’s 2DAY.  It also bought Brisbane AM radio station 4BK and successfully converted it to the FM band – as B105 (call-sign: 4BBB) – in 1990.    Austereo also owns radio stations in Perth (including Mix 94.5) and has interests in radio stations in Newcastle and Canberra.

The Austereo network now also incorporates the national Triple M network which also has a presence in Adelaide with 5MMM.

Website: SAFM

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